About Us
leadHOOP is a leading lead generation SaaS Platform & Marketplace. Leveraging our technology, we help improve consumer inquiry results with an easy to use, transparent set of tools for buyers, sellers, and aggregators. Our rapid growth is a testament to the significant advantage our platform provides our clients, driving sales and efficiencies through our ever-increasing platform functionality. We pride ourselves in a stable, transparent set of tools that our clients rely on as an important partner in the lifecycle of their lead generation strategy.
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Craig Rosenfeld - Founder & CEO

Craig has over 20 years of experience in Digital Marketing specializing in Performance-Based Lead Generation. Over his career, he has focused on driving revenue and strategic oversight of product development ensuring monetization happens.

He is currently serving as CEO of leadHOOP LLC, a leading SaaS lead generation platform, executing on their growth trajectory through organic and key acquisition efforts. He also serves as CEO at Provide Media, Inc, an interactive digital agency that specializes in connecting brands with active consumers and helping publishers monetize their online audiences. He oversees Sales And Management efforts throughout all facets of the business.

Previously, Craig was responsible for planning and achieving market growth at MediaWhiz, Inc., a performance marketing agency, helping to grow the company to $50M+ in annual revenue before being acquired by Private Equity Firm, Lake Capital.

Craig has a B.S. in Finance and Management Information Systems from State University of New York, Buffalo, NY.

Andre Landry - Vice President of Technology

Andre has over 14 years experience in software development specializing in Digital Lead Generation. During his career he has overseen and contributed in building numerous advertising solutions in the industry. His passion for learning has resulted in his multidisciplinary knowledge of multiple languages and technologies, including Ruby, Javascript, Kubernetes, Google Cloud, AWS, .NET to name a few.

He is currently the Vice President of Technology at leadHOOP LLC, delivering a reliable, scalable and robust platform for lead buyers, sellers and aggregators. His efforts towards the technology has resulted in a leading SaaS lead generation platform with exceptional growth.

Andre has a diploma in Programming Applied By Internet from CCNB Dieppe.

Christine Maiorano - Director of Operations

Christine has 18+ years’ experience in national media sales, primarily in a pricing and planning role at high profile cable networks. She has managed and executed pricing and inventory initiatives to meet network goals and maximize revenue. Additionally, she has managed enhanced reporting and analysis models for various platforms and networks. Christine has worked with multiple teams throughout her career in facilitating the development and launch of pricing & planning and media traffic systems. Christine has a Bachelor of Arts in Communication Studies from the State University of New York at Oswego.